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A groundbreaking fact-finding research project the Radio Television Digital News Association (RTDNA) conducted with Magid (www.magid.com). The study’s biggest takeaway — perhaps no surprise to journalists who have been fighting “fake news” claims for the better part of a decade — is there is no panacea, no silver bullet to winning and losing trust. Rather, the study identifies a pattern of behaviors and practices that most influence whether consumers believe what they see and hear. The result is a roadmap for newsrooms to adopt and follow to maintain and win back trust in their communities (https://www.rtdna.org/article/rtdna_magid_trust_in_journalism_research_rtdna22)

Instagram's public identity crisis is a real-time case study. Taylor Lorenz summed it all up for the Washington Post. Lorenz interviewed experts who analyzed the whole mess through more of a product lens, discussing audience trust, product iteration, and marketplace positioning.

In 2020, more than two thirds of Google searches ended without a click, largely because the tech giant is constantly reworking its SERPs (search engine result pages) to put answers directly in front of searchers without making them leave Google. Many social media networks also prioritize keeping the user on their platform, their algorithms favoring this type of "no-click" content. While no-click content may seem in opposition to an organization's business goals, it does offer value to the user by requiring less of their time — and user-centered editorial experiences are what product thinking is all about. This blog post gives tips to making no-click content and explains its worth.

The article shares highlights from French magazine consortium FIPP's Innovation in Media World Report for 2022-2023 all about newsletters — as a revenue source, why they appeal to advertisers, and how they've come to "replace" the newspaper and magazine.

NPA member and Northwestern University professor Rich Gordon shares reflections from three recent graduates of the Medill School of Journalism's graduate program who specialized in Media Innovation & Content Strategy. The students discuss how studying journalism prepares you for many different career paths and how journalism skills translate outside the field, to roles like product manager, sales, and more.

Ritvvij Parrikh, Director of Product at the Times of India, discusses how the newspaper has developed products around data journalism. Thus, he proposes a framework for analyzing data products and their effectiveness in a newsroom.

This webinar is a case study about live journalism. Pioneer Douglas McGray explains why it is a tool to build trust and engage with audiences.

Nigeria Health Watch was the pioneer when it comes to solutions journalism to cover health and the pandemic. Director Vivianne Ihekweazu spoke in this webinar about their learnings and offered tips for newsrooms to incorporate solutions journalism in their reporting.

This article describes how the "bright, shiny things" mislead journalists on how to be innovative. The innovation in journalism is about audience-centric motivation and enriching experiences by creating news habits.

In this edition of his newsletter, Lenny Rachitsky answers a reader question about how startups can drive growth with content. He asked Twitter to name the companies that are best at content-driven growth and then interviewed the founders and/or heads-of-content at the top four (Slidebean, Ahrefs, Intercom, and HubSpot). Though these are tech startups rather than media companies, there are still valuable takeaways that can be applied to a more traditional media company as well. More editions of Lenny's Newsletter can be found here: https://www.lennysnewsletter.com/archive

In this article, the author shares thoughts on what transformations news outlets, especially legacy papers, should implement to remain relevant and sustainable in the future. Jarvis describes the need for new, useful, services that serve specific interests, communities, and use cases, based on listening and maintaining relationships with the readers/consumers.

In this article, the author shares thoughts on what transformations news outlets, especially legacy papers, should implement to remain relevant and sustainable in the future. Jarvis describes the need for new, useful, services that serve specific interests, communities, and use cases, based on listening and maintaining relationships with the readers/consumers.

Reuters looks at how the Diario Huarpe newsroom leverages artificial intelligence to publish sports and weather reports, allowing its reporters to focus on providing more comprehensive coverage of the province of San Juan. The article covers how it works, some linguistic obstacles the newsroom ran into, the data necessary to these automated reports, internal reaction (resistance) to the technology, and how Diario Huarpe hopes to continue using it moving forward.